We believe virtual try-on should feel natural, accurate and trustworthy. Our team combines fashion, AI and e-commerce experience to make online shopping less wasteful and more fun.
Provalo.ai is a virtual try-on product built for fashion e-commerce teams that want realistic, scalable and privacy-aware try-on experiences.
We combine expertise in AI, commerce and product design to help brands reduce returns, boost confidence and create a better online shopping experience.
Our mission is to make virtual try-on a practical, everyday tool for fashion shoppers – not just a novelty. We want customers to feel more confident about what they buy, and brands to have clear data on how visual fit information changes outcomes.
We envision a future where most online garments are shown in motion and on diverse bodies before purchase, dramatically reducing size-related returns and making fashion e-commerce more sustainable.
We lead through continuous experimentation, exploring how generative AI can make shopping experiences more informative and less wasteful.
We care about what’s actually useful for product and e-commerce teams – not just cool technology. Provalo.ai is built to fit into real workflows.
We aim to be transparent about what virtual try-on can and cannot do, and honest about how your data is processed and stored.
We want to set a standard for high-quality, responsible try-on experiences that shoppers trust and enjoy using.
The people building PROVALO.AI
CEO
CMO
CBDO
CTO
We’re open to partnerships with brands, agencies and research teams working on fashion, retail and AI.